Canadian Price ≠ Canadian Dollar
Posted on November 4, 2007
Filed Under /dev/null/ | 240 views |
It makes perfect sense that with the sudden rise in the value of the Canadian dollar (or, perhaps to be more accurate the sudden devaluation of the US dollar) the prices of some material goods would not immediately reflect this new fiscal reality. This is particularly true of goods like books and magazines, in which the merchant bears the cost months in advance. But there’s absolutely no reason that digital good sold online can’t reflect the true dollar valuations immediately.
It seems some software merchants just aren’t getting this fact yet:
At today’s valuation a fair comparable Canadian price would be $93.43, a difference of which I’m not willing to bear so a lost sale for this merchant at this time.
Maybe I’ll check back again when the dollar cross $1.10 per. 
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One Response to “Canadian Price ≠ Canadian Dollar”
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While I can easily agree the software has no basis, I also find that the retailers play this game of buying ahead of the customer as a risk they must own. If I buy before customers demand something and they don’t want it, whose fault it that? Certainly not the customers. I also feel that all the profits that have been made for the past several years where the increase in price was above the us/cdn difference made cdn companies weak. This is simply market forces correcting itself. While I feel bad for companies who feel the pinch, perhaps this will serve as a wake-up call that we live in a global economy.