RSS Used Right
Posted on March 26, 2007
Filed Under /dev/null/ | 88 views |
John Gruber of Daring Fireball fame is once again having his membership drive to raise support for Daring Fireball. I’m a happy subscriber - even when I disagree with what John writes it’s absolutely worth reading - so I get access to the super-secret subscribers-only RSS feed.
I literally laughed aloud when this showed up in the feed:
I love it. That’s a prime example of the power of using RSS right, extending it froom just simple syndication of content towards more powerful options. Gruber’s site recognized that it was me logging in to read the feed (via my subscription) and personalized it accordingly. Good stuff.
An aside: job postings and RSS
Another way RSS is severly under-utilized, and one that I’d really like to see the wider adoption of, is in job postings. If your company has an online job postings section your company should be syndicating all those posts via RSS. Simply having them posted on a web page means you’re only catering to a select audience: people looking for jobs at that very moment who have the time to look for jobs. But I suspect the audience your company really wants to hit is the wider “already employed and not looking, no time to idly search” contingent.
Think about it: do you want the hordes that can’t get hired, or the hordes that don’t need to worry about being hired?
Comments
Leave a Reply