This is an open letter to SWsoft, makers of the Parallels virtualization software.
Before I start though, I want to say one thing: the Parallels software is brilliant, amazing stuff and a phenomenal boon to the Mac platform. In fact, for new Mac switchers Parallels has been one of the apps I’ve pointed to with pride as a reason that now is the right time to cross the floor to the Mac. It is Parallels the company that has right pissed me off, not the software.
Back in December I bought my girlfriend - a life-long Windows user - a new iMac loaded to bear with Parallels on it. Parallels was bought knowing full well it was not feature-complete software, was shipping betas, and wasn’t fully compatible with Windows XP yet. But it worked well enough to do web development and testing and was a software project well worth supporting.
The purchase confirmation email from Parallels titled “Getting Started with Parallels Desktop for Mac” contained the following:
This copy includes free Upgrade Protection for one year following the date of purchase, which entitles you to receive all major upgrades released during that timeframe at no additional cost. When a new major version is released, you will receive an email to the address you used to register the product that includes instructions on how to download and install the new version, and a permanent activation key that is compatible with the new version.
Note three key statement in there: one year, major upgrades, and no additional cost. That promise was one of the key considerations in supporting the Parallels betas: when the product was ready for prime-time it would be shipped free.
Two days ago Parallels released version 3.0. On the good faith of the promise made on purchase we downloaded and installed Parallels 3.0. It converted the Windows image to a new format, over-wrote the old Parallels and then asked for a serial number. Surprisingly our original serial number no longer worked.
Parallels customer support has this to say about it in an email titled “Activation key for 3.0″:
Parallels Desktop 3.0 is a major upgrade for Parallels Desktop and it
will work with the new 3.0 activation key that comes as separate
purchase, either full version or upgrade version that is available for
the owners of the previous Parallels Desktop versions. You can order
Parallels Desktop 3.0 US version online
Etc., etc.
Note two key statements in that email: major upgrade, separate purchase. Parallels customer support is directly contravening Parallels’ own “new buyer” policy.
So which is it Parallels? Has your customer support made an honest mistake and you’ll be providing the serial numbers you promised six months ago, or are you screwing the customers who bought your product in good faith as acts of support?
I’d really like to hear an answer to this.
Update: Ben from Parallels replied, in the comments below:
If you bought upgrade protection you WILL get a free 3.0 key! Its just taking us a day or two to get them out. Hold tight, its coming!
Welcome Digg. To clarify some misperceptions people seem to have, three things:
- Parallels tech support was contacted directly, twice in response to this issue. Their reply is above. It is only now, after much complaining from many people that they’ve clarified (I choose to give the benefit of the doubt and not say “done a 180″).
- For those who say: “then don’t upgrade!” I say: the upgrade is awesome. I want to upgrade and if we hadn’t been promised upgrades as part of the original purchase you can bet we would. This is about fulfillment of obligation.
- The Parallels 3.0 installer updates the VM in a manner that is not backwards-compatible with earlier versions. Install 3.0 and whether you want to or not, you’re using it, no take-backs. It was only after the complete install process that the installer tells a user their original license is no longer valid.
chris on June 8th 2007 in /dev/random